Planning is the the key to success for any new mobile marketing campaign. In this case, you should measure your campaign’s success by its longevity and not the number of sales it produces. When you start a new campaign, follow the same formula you used for your successful, long-term campaign.
Mobile apps are all the rage. Think about making one of your own. Doing so will prompt customers to check your app for new promotions and sales. This can also build your brand and boost your foot traffic. Enlist a professional to develop the application for you, since apps can vary wildly in scope and price, ultimately.
Claim your location on all the popular social networking pages. If you want your business to be found, this is an important step to take. Start by building a solid core before expanding your social media presence for your business. The least you can do is create a Facebook page for your business and establish a custom page on Foursquare.